Due to falling sales, General Motors announced in December 2000 they would phase out the Oldsmobile brand.
The 2004 model year was to be Oldsmobile's last, with the last new Oldsmobile model being the
GMT360-derived Bravada SUV introduced in 2002.
The phaseout was conducted on the following schedule:
Late 2001: The 2002 Bravada becomes the company's last new model
June 2002: production ends for Intrigue and the Aurora V6 sedans
May 2003: Aurora V8 sedan
January 2004: Bravada SUV production ends
March 2004: Silhouette minivan production ends
April 2004: Alero compact car production ends
The final 500 Aleros, Auroras, Bravadas and Intrigues produced received special emblems and markings
which signified 'Final 500'. All were painted dark cherry red and came with special literature.
The final production day for Oldsmobile was April 29, 2004. The last car built was an Alero GL 4-door sedan, which, was
signed by all of the Olds assembly line workers. It is on display at the R.E. Olds Transportation Museum located in Lansing.
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